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Call key data

Towards CAP post 2027: evidence on nudging farmers to leverage more sustainable practices and behaviours

Funding Program

Horizon Europe - Cluster 6 - Destination 7: Innovative Governance, Environmental Oberservations and Digital Solutions in Support of the Green Deal

Call number

HORIZON-CL6-2023-GOVERNANCE-01-3

deadlines

Opening
22.12.2022

Deadline
23.03.2023 17:00

Funding rate

100%

Call budget

€ 3,000,000.00

Estimated EU contribution per project

€ 3,000,000.00

Link to the call

ec.europa.eu

Link to the submission

ec.europa.eu

Call content

Call objectives

According to the prediction of the Food and Agriculture Organization, food supply must increase by almost 70% by 2050, with tremendous consequences in terms of land depletion, natural capital and resource use, and greenhouse gas emissions. The current agri-food system is inadequate to the need to cope with this increased demand while also preserving the environment. Although the EU has made strides in improving the sustainability of agriculture, substantial efforts are still needed to achieve the ambitious targets of the European Green Deal, in particular the bioeconomy strategy, EU farm to fork and biodiversity strategies 2030, the communication on sustainable carbon cycles, farm to fork strategy, circular economy action plan (CEAP) and the objectives of the 2023-2027 CAP. The common agricultural policy is a key tool to achieve a sustainable transformation, and it puts farmers at the core of its actions. We currently know very little about the role of behavioural factors in determining farmers choices and whether non-pecuniary mechanism, such as policy nudge, can be used effectively in policy design. Evidence about the adoption of nudging tools in promoting environmentally sustainable practices along the food supply chain, including the role of circular bio-based options, are still relatively sparse. In particular, nudges that have been proved to work efficiently on the consumer side (e.g., default nudges, social norm nudges, choice architecture) do not translate well to farmers, and farmers may respond to nudges in a heterogeneous manner, based on their specificities.

An in-depth understanding of farmers’ nudges is key to spurring large-scale and lasting shifts to sustainable farming systems.

Proposals should take a comprehensive behavioural approach and investigate proximal and distal factors to better understand farmers’ behaviour in decision-making, in order to inform the design and implementation of EU policies (in particular the CAP) and the European Green Deal initiatives with particular focus on farm to fork, biodiversity strategies and climate action.

Proposals should:

  • Investigate whether green nudges are able to generate robust and durable behavioural change in farmers and foresters and look into existing and efficient nudging practices in agriculture and forestry sectors to create best practices and develop recommendations for EU policymakers on nudging in public policies of concern for farmers and foresters.
  • Investigate, identify and test innovative nudging practices to help farmers and foresters move into sustainable farming systems, also considering behavioural factors that could influence farmers/foresters deciding or not to engage in these practices.
  • Investigate these behavioural factors and identify innovative tools to enlarge knowledge in this field and to improve farmers and foresters’ self-regulatory capacity. Test appropriate policy mechanisms for incorporating the perception of farmers and foresters in decision-making and assess the potential for upscaling innovative nudging practices.
  • Create policy recommendations to the decision-makers, including to the AKIS Coordination Bodies in member States, to adapt and tailor CAP AKIS interventions accordingly.

Proposals should explore social innovation and innovative forms of cooperation, including multi-stakeholder/multi-actor partnerships along the value chains, as well as how interactions within value chains/sectors contribute to or hinder the adoption of relevant sustainability-oriented innovations. The proposals are expected to use the multi actor approach. See definition of the multi-actor approach in the introduction to this Work Programme part.

The JRC participation could involve contributing to the investigation, identification and design of nudging practices and eventually participate in the testing phase in one country.

Proposals should include a dedicated task, appropriate resources and a plan on how they will collaborate with other projects funded under this or other topics (i.e. but not limited to projects funded under topic HORIZON-CL6-2021-FARM2FORK-01-08)

Beyond open access to scientific publications and research data, open access to software, models, workflows, etc. is required to ensure accelerated uptake of innovation, increase research transparency, support immediate and extensive re-use of research materials, and support collaborative and interdisciplinary work, among others.

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Expected effects and impacts

In line with the European Green Deal, notably the farm to fork and EU biodiversity strategies, the fit for 55 legislative package, the EU action plan: 'towards zero pollution for air, water and soil' and the common agricultural policy (CAP), the successful proposals should support the development of policies, business models and market conditions that enable sustainable, productive and climate-neutral agricultural systems. The farming systems should provide consumers with healthy and sustainable food affordable for all, improving public health, minimising pressure on and enhancing biodiversity and ecosystem services, contributing to climate neutrality, and generating fair economic returns for farmers.

Expected results

  • Innovative green nudges efficiently contribute to move farmers and foresters towards more sustainable practices that enhance climate action (i.e. reduce greenhouse gas emissions and increase carbon removals), biodiversity protection and restoration, and the reduction of emissions or concentrations of air pollutants;
  • Models of social innovation and innovative co-operation along the value chains which nudge farmers and foresters towards more sustainable behaviours;
  • New effective nudging solutions are provided to policymakers to better address sustainability goals;
  • Green nudges are used to complement environmental, food and bioeconomy policies towards more sustainable and circular production systems;
  • New policies are designed taking into account farmers’ environmental attitudes, risk aversion, inequality aversion, cognitive strategies and the importance of non-monetary benefits.

Eligibility Criteria

Regions / countries for funding

EU Member States, Overseas Countries and Territories (OCT)
Moldova (Moldova), Albania (Shqipëria), Armenia (Հայաստան), Bosnia and Herzegovina (Bosna i Hercegovina / Босна и Херцеговина), Faeroes (Føroyar / Færøerne), Georgia (საქართველო), Iceland (Ísland), Israel (ישראל / إِسْرَائِيل), Kosovo (Kosova/Kosovë / Косово), Montenegro (Црна Гора), Morocco (المغرب), North Macedonia (Северна Македонија), Norway (Norge), Serbia (Srbija/Сpбија), Tunisia (تونس /Tūnis), Türkiye, Ukraine (Україна), United Kingdom

eligible entities

EU Body, Education and training institution, International organization, Natural Person, Non-Profit Organisation (NPO) / Non-Governmental Organisation (NGO), Other, Private institution, incl. private company (private for profit), Public Body (national, regional and local; incl. EGTCs), Research Institution incl. University, Small and medium-sized enterprise (SME)

Mandatory partnership

Yes

Project Partnership

To be eligible for funding, applicants must be established in one of the following countries:

  • the Member States of the European Union, including their outermost regions
  • the Overseas Countries and Territories (OCTs) linked to the Member States
  • third countries associated to Horizon Europe - see list of particpating countries

Only legal entities forming a consortium are eligible to participate in actions provided that the consortium includes, as beneficiaries, three legal entities independent from each other and each established in a different country as follows:

  • at least one independent legal entity established in a Member State; and
  • at least two other independent legal entities, each established in different Member States or Associated Countries.

Any legal entity, regardless of its place of establishment, including legal entities from non-associated third countries or international organisations (including international European research organisations) is eligible to participate (whether it is eligible for funding or not), provided that the conditions laid down in the Horizon Europe Regulation have been met, along with any other conditions laid down in the specific call topic.

A ‘legal entity’ means any natural or legal person created and recognised as such under national law, EU law or international law, which has legal personality and which may, acting in its own name, exercise rights and be subject to obligations, or an entity without legal personality.

Specific cases:

  • Affiliated entities — Affiliated entities (i.e. entities with a legal or capital link to a beneficiary which participate in the action with similar rights and obligations to the beneficiaries, but which do not sign the grant agreement and therefore do not become beneficiaries themselves) are allowed, if they are eligible for participation and funding.
  • Associated partners — Associated partners (i.e. entities which participate in the action without signing the grant agreement, and without the right to charge costs or claim contributions) are allowed, subject to any conditions regarding associated partners set out in the specific call conditions.
  • Entities without legal personality — Entities which do not have legal personality under their national law may exceptionally participate, provided that their representatives have the capacity to undertake legal obligations on their behalf, and offer guarantees to protect the EU’s financial interests equivalent to those offered by legal persons.
  • EU bodies — Legal entities created under EU law including decentralised agencies may be part of the consortium, unless provided for otherwise in their basic act.
  • Joint Research Centre (‘JRC’)— Where provided for in the specific call conditions, applicants may include in their proposals the possible contribution of the JRC but the JRC will not participate in the preparation and submission of the proposal. Applicants will indicate the contribution that the JRC could bring to the project based on the scope of the topic text. After the evaluation process, the JRC and the consortium selected for funding may come to an agreement on the specific terms of the participation of the JRC. If an agreement is found, the JRC may accede to the grant agreement as beneficiary requesting zero funding or participate as an associated partner, and would accede to the consortium as a member.
  • Associations and interest groupings — Entities composed of members (e.g. European research infrastructure consortia (ERICs)) may participate as ‘sole beneficiaries’ or ‘beneficiaries without legal personality’. However, if the action is in practice implemented by the individual members, those members should also participate (either as beneficiaries or as affiliated entities, otherwise their costs will NOT be eligible.

The Joint Research Centre (JRC) may participate as member of the consortium selected for funding.

other eligibility criteria

Proposals must apply the multi-actor approach. See definition of the multi-actor approach on pages 21-23 of the work programme. 

Additional information

Topics

Agriculture & Forestry, Fishery, Food, Soil quality, 
Air Quality, Biodiversity & Environment, Climate & Climate Change, Water quality & management, 
Competitiveness of Enterprises, Employment/Labour Market, SME & entrepreneurship

Relevance for EU Macro-Region

EUSAIR - EU Strategy for the Adriatic and Ionian Region, EUSALP - EU Strategy for the Alpine Space, EUSBSR - EU Strategy for the Baltic Sea Region, EUSDR - EU Strategy for the Danube Region

UN Sustainable Development Goals (UN-SDGs)

Additional Information

All proposals must be submitted electronically via the Funders & Tenders Portal electronic submission system (accessible via the topic page in the Search Funding & Tenders section). Paper submissions are NOT possible.

Proposals must be complete and contain all parts and mandatory annexes and supporting documents, e.g. plan for the exploitation and dissemination of the results including communication activities, etc.

The application form will have two parts:

  • Part A (to be filled in directly online) contains administrative information about the applicant organisations (future coordinator and beneficiaries and affiliated entities), the summarised budget for the proposal and call-specific questions;
  • Part B (to be downloaded from the Portal submission system, completed and then assembled and re-uploaded as a PDF in the system) contains the technical description of the project.

Annexes and supporting documents will be directly available in the submission system and must be uploaded as PDF files (or other formats allowed by the system).

The limit for a full application (Part B) is 45 pages.

Call documents

HE-Work Programme 2023-2024, Cluster 6, Destination 7HE-Work Programme 2023-2024, Cluster 6, Destination 7(1046kB)

Contact

National Contact Points for Horizon Europe
Website

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