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Call key data

Food Waste for Stakeholders 2023

Funding Program

Single Market Programme

Call number




21.09.2023 17:00

Funding rate


Call budget

€ 3,000,000.00

Estimated EU contribution per project

between € 100,000.00 and € 300,000.00

Link to the call

Link to the submission

Call content

short description

This call for proposals implements one of the objectives in the food area within the Single Market Programme, aiming to support sustainable food production and consumption by preventing and reducing food waste, including through information sharing and awareness raising activities.

Call objectives

This call targets mainly multi-stakeholder collaborations or partnerships across the food supply chain including key actors such as farmers, manufacturers, retailers, food services as well as researchers, NGOs and public entities (e.g. local, regional or national authorities, educational establishments etc.). It aims to support them in taking actions to address consumer food waste (both in- and out-of-home), covering types of actions such as behavioural change interventions, education and training, the elaboration and implementation of food waste prevention guidelines, food waste monitoring programs, awareness raising campaigns and communication materials, and development of new business models. 

The European Commission is particularly looking for solutions and technologies that are ready to be implemented in close-to-market conditions, at industrial or commercial scale, during the project duration. Project proposals should include an initial food waste diagnosis to understand the extent of the issue and should integrate food waste measurement as part of the assessment of the effectiveness of the food waste prevention initiatives proposed. Proposals should follow a Target-Measure-Act approach, by addressing and including the 4 steps below: 

  • Carrying out an initial food waste diagnosis to understand the extent of the issue and to identify the “hotspots” needing specific action (e.g., target audiences, situations where food waste arises). Such diagnosis should be undertaken either before the project start date or shortly thereafter and should be clearly described.
  • Setting food waste reduction targets with reference to a specific baseline. Project proposals should define SMART objectives and specific KPIs (ideally including reduction of food waste and/or other indicators such as changes in awareness and/or attitudes, results indicators such as outreach achieved etc.) to be utilised in monitoring progress made. 
  • Based on the food waste diagnosis developing and implementing actions/interventions to tackle the hotspots identified during the initial food waste diagnosis. 
  • Carrying out a final measurement at the end of the project, in order to evaluate the results achieved by implementing the actions, and to understand progress made towards the targets and KPIs set. Results of the intervention evaluation should be publicly available and accessible for key stakeholders (see Expected impacts section for further information). Information on projections concerning the food waste reduction trend in the long term, or for how long the action(s) proposed by the project is/are expected to bring food waste reductions, is welcome.

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Expected effects and impacts

It is expected that grant beneficiaries will help prevent and reduce the amounts of food waste generated at consumer level, with positive environmental, economic and social impacts. 

The impact of the project on food waste reduction must be clearly identified, either through measurement of food waste amounts and/or reported behavioural change. Project proposals should explain how the economic, social and environmental impacts of food waste reduction will be quantified as well as describe the short to long-term impacts expected. 

Grant beneficiaries should share the results of the projects (the executive summary and the final report in the same language as the Grant Agreement as well as the short case study) through the EU Food Loss and Waste Prevention Hub. At the request of the granting authority, beneficiaries could be asked to share information in the form of webinars, meetings, etc. with the EU Platform on FLW and/or with the Expert Group on Food Losses and Food Waste. Information on sharing best practice through the EU Food Loss and Waste Prevention Hub is available in the dedicated webpage .

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Expected results

A wide range of activities are eligible to be supported by the grants offered under this call for proposals, provided that they can be linked to the abovementioned objective. 

The grants would cover consumer food waste prevention interventions such as (non-exhaustive list): 

  • behavioural change interventions (e.g. nudges to prevent food waste at consumer level such as specific tools and prompts, coaching programs, etc.)
  • education and training (e.g. school programs and staff training)
  • information and awareness raising campaigns (e.g. local, regional or national scale)
  • measurement and reporting tools and solutions for preventing food waste at consumption (e.g. mobile applications and other monitoring tools beyond selfreporting)
  • studies, data collection and experimental actions widening the evidence base for consumer food waste prevention interventions (e.g. audience segmentation studies to better tailor and target interventions)
  • solutions and technologies addressing consumer food waste prevention that are ready to be implemented in close-to-market conditions, at industrial or commercial scale, during the project duration. 

Projects should follow the Target-Measure-Act approach described under the Objectives of the call and should involve multi-stakeholder partnerships. Actions proposed should go beyond the provision of information to consumers and focus on supporting consumer behavioural change to reduce food waste. Initiatives should be evidence-based, using an appropriate behavioural change model wherever possible. They may combine awareness raising together with practical tips and tools to help consumers reduce food waste. 

Proposed interventions must comply with relevant EU and national legislation (food safety, food information to consumers, animal health, etc.).

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Eligibility Criteria

Regions / countries for funding

Candidate Countries, EU Member States, Overseas Countries and Territories (OCT)
Albania (Shqipëria), Armenia (Հայաստան), Georgia (საქართველო), Iceland (Ísland), Ireland (Éire/Ireland), Kosovo (Kosova/Kosovë / Косово), Norway (Norge)

eligible entities

Education and training institution, International organization, Non-Profit Organisation (NPO) / Non-Governmental Organisation (NGO), Other, Private institution, incl. private company (private for profit), Public Body (national, regional and local; incl. EGTCs), Research Institution incl. University, Small and medium-sized enterprise (SME)

Mandatory partnership


Project Partnership

Only applications by consortium are allowed (multi-beneficiaries); affiliated entities and other participants are allowed, if needed. Multi-stakeholder consortia can be private or public-private collaborations.

In order to be eligible, the applicants (beneficiaries and affiliated entities) must: 

  • be legal entities (public or private bodies)
  • be from an eligible country, i.e.: 
    • EU Member State (including overseas countries and territories (OCTs)) or 
    • non-EU countries: listed EEA country or country associated to the SMP Programme or country which is in ongoing negotiations for an association agreement and where the agreement enters into force before grant signature (list of participating countries)

Specific cases:

Exceptional funding — Entities from other countries (not listed above) are exceptionally eligible, if the granting authority considers their participation essential for the implementation of the action.

Natural persons are NOT eligible (with the exception of self-employed persons, i.e. sole traders, where the company does not have legal personality separate from that of the natural person).

EU bodies — EU bodies (with the exception of the European Commission Joint Research Centre) can NOT be part of the consortium.

other eligibility criteria

Financial support to third parties is not allowed.

Additional information


Agriculture & Forestry, Fishery, Food, Soil quality, 
Education & Training, Children & Youth, Media

Relevance for EU Macro-Region

EUSAIR - EU Strategy for the Adriatic and Ionian Region, EUSALP - EU Strategy for the Alpine Space, EUSBSR - EU Strategy for the Baltic Sea Region, EUSDR - EU Strategy for the Danube Region

UN Sustainable Development Goals (UN-SDGs)

project duration

between 18 and 24 months

Additional Information

Proposals must be submitted electronically via the Funding & Tenders Portal Electronic Submission System (accessible via the Topic page in the Search Funding & Tenders section. Paper submissions are NOT possible.

Proposals (including annexes and supporting documents) must be submitted using the forms provided inside the Submission System ( NOT the documents available on the Topic page — they are only for information).

Proposals must be complete and contain all the requested information and all required annexes and supporting documents: 

  • Application Form Part A — contains administrative information about the participants (future coordinator, beneficiaries and affiliated entities) and the summarised budget for the project (to be filled in directly online)
  • Application Form Part B — contains the technical description of the project (to be downloaded from the Portal Submission System, completed and then assembled and re-uploaded) 
  • mandatory annexes and supporting documents (templates available to be downloaded from the Portal Submission System, completed, assembled and reuploaded): 
    • detailed budget table/calculator, 
    • CVs (standard) of core project team, 
    • activity reports of last year for all applicants (in the case of consortia, for all organisations part of the consortium), 
    • list of previous projects in particular relating to food waste prevention (key projects for the last 4 years) (template available in Part B).

Proposals are limited to maximum 30 pages for the Application Form Part B. Shorter proposals are welcome. This limitation does not include the mandatory annexes and supporting documents.


SMP - Food safety (HADEA)

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