Filter Search for grants
Call Navigation
Call key data
Evolution of culture in a virtualising world
Funding Program
Horizon Europe: Cluster 2 - Culture, Creativity and Inclusive society
Call number
HORIZON-CL2-2025-01-HERITAGE-05
deadlines
Opening
15.05.2025
Deadline
16.09.2025 17:00
Funding rate
100%
Call budget
€ 10,500,000.00
Estimated EU contribution per project
zwischen € 2.500.000,00 und € 3.500.000,00
Link to the call
Link to the submission
Call content
short description
Based on research findings and scientific knowledge, projects should develop measures that would help realise the opportunities of cultural evolution in virtual and blended worlds, and mitigate the most important threats.
Call objectives
As technology improves, attractive content is developed and virtual worlds become more accessible, European citizens will spend ever more time and experience an ever larger share of important life events in virtual and blended environments. Leading multinational companies as well as the European Union are making great efforts to accelerate this development, whereby it is the ambition of the European Union to create a thriving and world-leading European industrial ecosystem for virtual worlds.
As life thus becomes ever more virtualised, in the long term this will inevitably lead to drastic changes in perceptions, beliefs, behaviours and values. Culture will evolve; possibly new elements of culture will be born while old ones disappear. Creativity, cultural production and access to culture will have an ever-greater virtual component, changing the playing field for cultural heritage institutions as well as for cultural and creative industries. European creators will have new ways to create, promote and disseminate European cultural content and engage widely with new audiences.
The development towards virtualisation of life is not entirely new. For instance, gaming communities exist since many years, where members spend large parts of their lives online, and where virtual economic and social ecosystems can be said to have evolved. However, the scale and breadth of the virtualisation of most aspects of human life that is to come will have cultural impacts many orders of magnitude stronger than has been experienced thus far.
It is therefore of great importance to deepen our knowledge and understanding of the long-term effects on culture when people spend ever more time in virtual and blended environments - for work, entertainment, playing, studying, socialising, etc. Research should explore both benefits and risks in depth, based on a thorough understanding of what is realistically possible and probable in a long-term perspective. Key opportunities and threats should be identified in relation to the EU’s ambition to strengthen human wellbeing, sense of purpose and agency, as well as social cohesion, resilience and growth.
Based on research findings and scientific knowledge, projects should furthermore develop measures that would help realise the opportunities of cultural evolution in virtual and blended worlds, and mitigate the most important threats. Projects should, to the extent reasonably possible, make sure that findings and proposed measures are valid and feasible across the cultural diversity of Europe.
Proposals are not expected to address all aspects of the virtualisation of life, but should choose a focus that has the potential to bring decisive benefits, and should make sure to analyse these areas with sufficient depth to create a solid knowledge base.
Proposals should, to the extent appropriate, build on existing knowledge, activities and networks, notably the ones funded by the European Union. In particular, projects may want to establish links to the future European Partnership on Virtual Worlds, and may want to build on findings developed by relevant past and/or ongoing Horizon Europe projects.
read more
Expected results
Projects should contribute to all of the following expected outcomes:
- A deepened understanding is developed and made available to researchers (including from SSH disciplines), policy-makers and industry professionals of the possible key long-term impacts on culture when citizens spend ever more time and experience an ever-larger share of life events in virtual worlds, including benefits and risks in relation to human wellbeing, European values, social cohesion and cultural and linguistic diversity.
- Research and knowledge-based measures with a long-term view are developed and put in practice that guide development towards realising the opportunities linked to the virtualisation of life while mitigating the most important threats.
- Significant contributions are made towards making Europe a global leader in virtual worlds that contribute to wellbeing, social cohesion and resilience in addition to competitiveness and growth.
Eligibility Criteria
Regions / countries for funding
Moldova (Moldova), Albania (Shqipëria), Armenia (Հայաստան), Bosnia and Herzegovina (Bosna i Hercegovina / Босна и Херцеговина), Canada, Faeroes (Føroyar / Færøerne), Georgia (საქართველო), Iceland (Ísland), Israel (ישראל / إِسْرَائِيل), Kosovo (Kosova/Kosovë / Косово), Montenegro (Црна Гора), New Zealand (Aotearoa), North Macedonia (Северна Македонија), Norway (Norge), Serbia (Srbija/Сpбија), Tunisia (تونس /Tūnis), Türkiye, Ukraine (Україна), United Kingdom
eligible entities
EU Body, Education and training institution, Natural Person, Non-Profit Organisation (NPO) / Non-Governmental Organisation (NGO), Other, Private institution, incl. private company (private for profit), Public Body (national, regional and local; incl. EGTCs), Research Institution incl. University, Small and medium-sized enterprise (SME)
Mandatory partnership
Yes
Project Partnership
To be eligible for funding, applicants must be established in one of the following countries:
- the Member States of the European Union, including their outermost regions
- the Overseas Countries and Territories (OCTs) linked to the Member States
- countries associated to Horizon Europe - see list of particpating countries
Only legal entities forming a consortium are eligible to participate in actions provided that the consortium includes, as beneficiaries, three legal entities independent from each other and each established in a different country as follows:
- at least one independent legal entity established in a Member State; and
- at least two other independent legal entities, each established in different Member States or Associated Countries.
Any legal entity, regardless of its place of establishment, including legal entities from non-associated third countries or international organisations (including international European research organisations) is eligible to participate (whether it is eligible for funding or not), provided that the conditions laid down in the Horizon Europe Regulation have been met, along with any other conditions laid down in the specific call topic.
A ‘legal entity’ means any natural or legal person created and recognised as such under national law, EU law or international law, which has legal personality and which may, acting in its own name, exercise rights and be subject to obligations, or an entity without legal personality.
other eligibility criteria
Specific cases:
- Affiliated entities (i.e. entities with a legal or capital link to a beneficiary which participate in the action with similar rights and obligations to the beneficiaries, but which do not sign the grant agreement and therefore do not become beneficiaries themselves) are allowed, if they are eligible for participation and funding.
- Associated partners (i.e. entities which participate in the action without signing the grant agreement, and without the right to charge costs or claim contributions) are allowed, subject to any conditions regarding associated partners set out in the specific call conditions.
- Entities which do not have legal personality under their national law may exceptionally participate, provided that their representatives have the capacity to undertake legal obligations on their behalf, and offer guarantees to protect the EU’s financial interests equivalent to those offered by legal persons.
- Legal entities created under EU law (EU bodies) including decentralised agencies may be part of the consortium, unless provided for otherwise in their basic act.
- International European research organisations are eligible to receive funding. International organisations with headquarters in a Member State or Associated Country are eligible to receive funding for ‘Training and mobility’ actions or when provided for in the specific call/topic conditions. Other international organisations are not eligible to receive funding, unless provided for in the specific call/topic conditions, or if their participation is considered essential for implementing the action by the granting authority.
- Joint Research Centre (JRC)— Where provided for in the specific call conditions, applicants may include in their proposals the possible contribution of the JRC but the JRC will not participate in the preparation and submission of the proposal. Applicants will indicate the contribution that the JRC could bring to the project based on the scope of the topic text. After the evaluation process, the JRC and the consortium selected for funding may come to an agreement on the specific terms of the participation of the JRC. If an agreement is found, the JRC may accede to the grant agreement as beneficiary requesting zero funding or participate as an associated partner, and would accede to the consortium as a member.
- Associations and interest groupings — Entities composed of members (e.g. European research infrastructure consortia (ERICs)) may participate as ‘sole beneficiaries’ or ‘beneficiaries without legal personality’. However, if the action is in practice implemented by the individual members, those members should also participate (either as beneficiaries or as affiliated entities, otherwise their costs will NOT be eligible.
- EU restrictive measures — Entities subject to EU restrictive measures under Article 29 of the Treaty on the European Union (TEU) and Article 215 of the Treaty on the Functioning of the EU (TFEU) as well as Article 75 TFEU, are not eligible to participate in any capacity, including as beneficiaries, affiliated entities, associated partners, third parties giving in-kind contributions, subcontractors or recipients of financial support to third parties (if any).
- Legal entities established in Russia, Belarus, or in non-government controlled territories of Ukraine — Given the illegal invasion of Ukraine by Russia and the involvement of Belarus, there is currently no appropriate context allowing the implementation of the actions foreseen in this programme with legal entities established in Russia, Belarus, or in non-government controlled territories of Ukraine. Therefore, even where such entities are not subject to EU restrictive measures, such legal entities are not eligible to participate in any capacity. This includes participation as beneficiaries, affiliated entities, associated partners, third parties giving in-kind contributions, subcontractors or recipients of financial support to third parties (if any). Exceptions may be granted on a case-by-case basis for justified reasons.
With specific regard to measures addressed to Russia, following the adoption of the Council Regulation (EU) 2024/1745 of 24 June 2024 (amending Council Regulation (EU) No 833/2014 of 31 July 2014) concerning restrictive measures in view of Russia’s actions destabilising the situation in Ukraine, legal entities established outside Russia but whose proprietary rights are directly or indirectly owned for more than 50% by a legal person, entity or body established in Russia are also not eligible to participate in any capacity. - Measures for the protection of the Union budget against breaches of the principles of the rule of law in Hungary — Following the Council Implementing Decision (EU) 2022/2506, as of 16 December 2022, no legal commitments can be entered into with Hungarian public interest trusts established under the Hungarian Act IX of 2021 or any entity they maintain. Affected entities may continue to apply to calls for proposals and can participate without receiving EU funding, as associated partners, if allowed by the call conditions. However, as long as the Council measures are not lifted, such entities are not eligible to participate in any funded role (beneficiaries, affiliated entities, subcontractors, recipients of financial support to third parties, etc.).In case of multi-beneficiary grant calls, applicants will be invited to remove or replace that entity in any funded role and/or to change its status into associated partner. Tasks and budget may be redistributed accordingly.
Additional information
Topics
Relevance for EU Macro-Region
EUSAIR - EU Strategy for the Adriatic and Ionian Region, EUSALP - EU Strategy for the Alpine Space, EUSBSR - EU Strategy for the Baltic Sea Region, EUSDR - EU Strategy for the Danube Region
UN Sustainable Development Goals (UN-SDGs)
Additional Information
Applications must be submitted electronically via the Funders & Tenders Portal electronic submission system (accessible via the topic page in the Search Funding & Tenders section). Paper submissions are NOT possible.
Applications must be submitted using the forms provided inside the electronic submission system (not the templates available on the topic page, which are only for information). The structure and presentation must correspond to the instructions given in the forms.
Applications must be complete and contain all parts and mandatory annexes and supporting documents.
The application form will have two parts:
- Part A (to be filled in directly online) contains administrative information about the applicant organisations (future coordinator and beneficiaries and affiliated entities), the summarised budget for the proposal and call-specific questions;
- Part B (to be downloaded from the Portal submission system, completed and then assembled and re-uploaded as a PDF in the system) contains the technical description of the project.
Annexes and supporting documents will be directly available in the submission system and must be uploaded as PDF files (or other formats allowed by the system).
The limit for a full application (Part B) is 50 pages.
Eligible costs will take the form of a lump sum as defined in the Decision of 7 July 2021 authorising the use of lump sum contributions under the Horizon Europe Programme – the Framework Programme for Research and Innovation (2021-2027) – and in actions under the Research and Training Programme of the European Atomic Energy Community (2021-2025). It is mandatory to submit a detailed budget table using the template available in the Submission system.
Call documents
Horizon Europe Work Programme 2025 Cluster 2 - Culture, Creativity and Inclusive SocietyHorizon Europe Work Programme 2025 Cluster 2 - Culture, Creativity and Inclusive Society(1200kB)
Contact
To see more information about this call, you can register for free here
or log in with an existing account.
Log in
Register now